AI automation, done in the right order
Working out what to automate is the part almost nobody does. If you are looking for an AI automation agency, you already know something in the business is costing more than it should. The question is whether anyone has proven where.
Why we say systems, not automation
A chatbot because enquiries go unanswered. A sequence because follow up is patchy. Each one is a sensible response to something real, and each one is a guess about where the money is actually going. In every audit we have run, it was somewhere else.
What gets bought
Installed in a fortnight, working as described, and the number it was supposed to move does not move, because the leak was upstream of it.
What is needed
Every leak named, shown in your own data and given a cost in hours or revenue, so you can argue with it before anybody quotes you anything.
What we found when we looked
None of these were what the founder asked us about.
Capital markets
Pending connection requests throttling his entire outreach, sitting there for years. Nobody had looked. We cleared them, rebuilt the booking flow with qualification, and put a brief in front of every call.
100+ enquiries in the first week
Accredited training
Years of completed training in a CRM with no renewal process attached. The cheapest revenue in the business, untouched, because nothing was holding it.
892 records now on a renewal cycle that runs itself
Property investment
Content producing real interest in comments and messages at all hours, into an inbox nobody could sit on. We joined the front end to the conversation and the conversation to a CRM.
21 qualified enquiries in seven days
What we build once we know
Every one of these runs on our own operation before it reaches yours. The Runbook decides which you need, or whether you need none of them.
Works a dormant database on a sequence of message, wait and voice call, so only people genuinely ready to talk ever reach a human.
Answers across website, WhatsApp and social the moment an enquiry lands, finds out who the person is, then books or routes them.
The whole revenue operation as one system: CRM, pipeline, scoring and reporting, instead of five tools and a person joining them up.
Your own thinking turned into finished branded posts that go out on a schedule whether or not you remember.
Document verification, audit trail logging and re-check scheduling, with a person stepping in only on the genuine edge cases.
Questions we get asked
Most AI automation is a tool bought to fix a symptom. A chatbot because enquiries are slow, a sequence because follow up is patchy. We will not quote a build until we have audited how the operation actually runs, because in most audits the thing the founder wanted automated is not where the money was going.
The audit and the Runbook together start at £6,500, usually across two weeks, and it is credited in full against the build if you go ahead. Websites start at £800. Implementation is quoted per system once the Runbook exists, never before, and never by the hour.
The Runbook takes about two weeks. After that we build one system first, prove it, document it and hand it over, rather than running a transformation programme. The order is chosen so the first thing pays back soonest.
Usually not. Most businesses have bought the tools and never connected the parts between them, so a person is quietly doing the joining by hand. We sit above the stack you already have far more often than we replace it.
Founder led, roughly 11 to 200 people, with real operational complexity: several teams, a CRM, a sales process and more tools than anyone can name. Freelancers and solo consultants are not a fit, because there is no operation to audit yet.
We are based in Leeds and work with businesses across the UK, US, UAE, Singapore, Canada and Australia. The audit and the build both run remotely.
All it takes from you is your website. One page back on what we can see from the outside, then a short first call to go through it and decide whether there is anything worth building.